Sunday 19 October 2014

(4/4) How to Write Persuasive Tweets 101


How to Write Persuasive Tweets 101
When writing a tweet that is intended to be persuasive you need to bear the following in mind.
1.              With only 140 characters you need to make every word count. NO FLUFF.
2.              It is best to address the opposing argument in the 1st section and establish your own argument in the 2nd. These ideas should be linked and relate to each other.
3.              It can also be effective to propose a call to action suggesting the reader act to enforce change.
4.              You must be direct; your argument can not be vague. You must establish a single argument that is free from ambiguity. Don’t attempt to say too much. Concentrate on the one idea.
5.              Short, sharp sentences will work best. Like any piece of prose your ideas must progress in a logical manner.
6.              Word play is very effective. The use of puns, alliteration, rhyme can provide punch to your tweet.
Each of the points above is tweet length. 140 characters or less.
 Working Example #1
(1)Men can’t sit idly by and expect social change. (2) Gender equality is something men and women must work towards together. (3) #education #activesocialdynamism
 
(1)  First sentence addresses an opposing argument (That men can’t, or aren’t affected by gender inequality)
(2)  Second sentence establishes author’s argument and links into previous sentence. (That men and women must work together to achieve gender equality)
(3)  Hashtags employed to call the reader to action and suggest a solution. (That change will come through actively engaging in a active social dialogue and through promoting education)

 
 
 

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